Coinstar, perhaps most famous for its automated coin counting and deposit machines commonly seen in supermarkets around the world, as well as DVD rental machines is extending its reach even further with an undisclosed investment in EcoATM, maker of kiosks that pays you for recycling your old electronics.
E-waste is a mounting problem, and because these electronics are made up of multiple materials — some that are more toxic to the environment than others — many former owners have no idea how to best dispose of them. Some manufacturers have even started programs allowing people to send used items back for proper disposal. EcoATM’s goal is to make this whole process easy and rewarding. |
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